Archive for the ‘Recommendations’ Category
Don’t Throw Out Maybe Yet!
Jeffrey Zeldman’s post “Maybe” is one option too many caught my eye this afternoon. I completely agree with him that “maybe” is a pain in the neck. From my vantage point, yes/no (or like/dislike) are the only user inputs that really matter.
Most of you will notice that BeerRiot has a third option – “shrug”. It wasn’t always this way. The first versions of BeerRiot had no middle ground – you liked a beer, or you disliked it. I was staunch in my position, callously telling people that they should make up their mind.
It wasn’t until over half of the first twenty people to which I showed BeerRiot asked, “Where’s ‘meh’?” that I started to change my thinking. I started to realize that being forced to make a black/white decision was making people uneasy. They really wanted the comfort of being able to postpone making their choice.
The decision was pretty easy at that point. I wanted people to stay around my site. Therefore, it seemed a good idea to make them comfortable. Shrug was born.
In the time since introducing shrug, I’ve found it to be more than just indecision. It’s a way to acknowledge the existence of a thing, without passing judgement. For beer voting, it lets me know that although I have no strong feelings about a beer, I have tried it (something I have trouble remembering with the wide variety available). I can see it working similarly for party invites: it lets the organizer know that even though I don’t know my schedule, I have, in fact, received the invitation.
Here’s another way to think about it. Suppose there is no “maybe” option. You must either accept or decline the invitation. So, what are people who don’t respond? Are they not “maybe”? Maybe you’re a pessimistic person: you consider non-responders “no”. Okay, then, if all non-responders are “no”, then why even have a “no” option? Why not just have “yes”? A unary system – respond “yes”, or you don’t exist.
For BeerRiot, at least, that would seriously cut my dataset. I think the same would be true for party invites. You couldn’t even tell what kind of buffer you might want to plan for – all you would know is the number of people who are definitely coming. Or in BeerRiot’s case, I couldn’t tell if a beer is controversial – I’d only know the number of people who like it.
So, I say don’t throw maybe out yet. It’s more than just indecision. It’s user comfort and metadata all rolled into one.
I’ll leave you with this, though: I don’t see the point in more than three choices. “Kind-of-like” and “Sort-of-dislike” are even less data than maybe to me. At least with “maybe” I can tell the voter is unsure. With “maybe-like”, I can’t tell if she’s unsure or genuinely less positive about this beer than others.
P.S. I love Bill W.’s comment about rating other people’s ratings. It’s exactly the kind of problem that BeerRiot tries to solve.
BeerAdvocate Magazine’s Defending Beer article in the May 2007 issue, titled “Judging Beer”, speaks directly to the problem that we at BeerRiot are trying to solve.
“Beer, by its very nature is an inherently subjective commodity,” writes Andy Crouch. The rest of the article continues to list a number of the flaws in official contests and the fickle nature of popularity.
I couldn’t agree more. No expert can cover the tastes of every individual. Nor can any majority. It doesn’t matter how many people like a beer. If you like it, you like it – the fact that someone else dislikes it shouldn’t change that.
This is the aim of BeerRiot. Rather than bore you with the opinion of yet another expert, or confuse you with yet another popularity contest, we attempt to find those people that are actually more likely to have opinions you agree with. The scores you see here are based only on the opinions of those people.
We hope it will be just like learning about beers from your close friends. You know exactly which ones to trust and which ones to question. Here we hope to enable you to filter a much larger population automatically.
(By the way, if you are anywhere near Boston the weekend of June 16, you owe it to yourself to get tickets to BeerAdvocate’s American BeerFest. Nowhere will you find more beers to taste at one time.)